The Centers for Disease Control and Prevention (CDC) has chosen Pri-Med, parent company to Physician’s Weekly, to educate and inform thousands of primary care physicians on strategies to employ routine HIV screening and diagnosis in primary care practice, a component of the CDC’s broader Act Against AIDS campaign.

The education program, “HIV Screening for Patients: 13-64: A Guide for Primary Care Providers,” provides an open dialogue among clinician experts and primary care physicians on how to simplify routine HIV screening in practice and incorporate new technologies in HIV testing. According to the CDC’s 2006 Revised Recommendations for HIV Testing for adults, adolescents, and pregnant women in the health care setting, the CDC recommends routine HIV screening in healthcare settings for all patients 13-64 years old. Studies indicate that approximately 20% of people with HIV are unaware of their HIV status, making them much more likely to transmit the virus to others. Primary care physicians play a pivotal role in fighting the HIV epidemic on the front lines through the adoption of routine screening in practice.

So far this year the program has been held in Fort Lauderdale and Philadelphia, and additional sessions are being considered for this fall. Cities are selected based on disease prevalence.

To expand upon the educational experience, representatives from the CDC make themselves available on-site to provide additional tools and resources for incorporating HIV testing into primary care settings.

Pri-Med is a leading provider of professional education solutions to a community of more than 248,000 primary care clinicians. For more information about Pri-Med visit www.pri-med.com.