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Comparing Incentive-Based Smoking Cessation Programs

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Smoking cessation programs that offer rewards appear to be more commonly accepted than those including refundable deposits, according to a study. Among patients assigned to reward-based programs, 90% accepted the assignment, compared with less than 15% of those assigned to deposit-based programs. Reward-based programs also had higher abstinence rates (16% vs 10%).

Source: New England Journal of Medicine, May 28, 2015.

An abstract of the study is available at www.nejm.org/doi/full/10.1056/NEJMoa1414293.

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